Our Advisors

Meet the Experts Behind the Collective

Matthew Spiers

Specialty:
Fractional CFO & Financial Strategy

Who They Serve

Matthew works with hospitality organizations that need stronger financial leadership, reporting and strategic support, including:

  • Private country clubs
  • Yacht clubs
  • Hotels and resorts
  • Hotel and restaurant management groups
  • Stand-alone restaurants
  • Casinos
  • Senior living communities
  • HOAs
  • Multi-unit operators
  • Franchise groups

His expertise is especially relevant for organizations with approximately $1 million or more in annual revenue that may already have accounting staff handling day-to-day work but need higher-level financial leadership and guidance.

Core Capabilities

Fractional CFO Support
Provide ongoing CFO-level financial leadership and strategic guidance without the need for a full-time executive hire.

Financial Systems & Reporting Resets
Evaluate and overhaul financial systems, reporting practices and processes when an organization needs a more complete financial reset.

Strategic Financial Guidance
Help ownership and leadership teams interpret financial information and use it to support stronger business decisions.

Cash Flow & Financial Visibility
Improve understanding of cash flow, profitability and overall financial performance.

Budgeting & Financial Planning
Support budgeting, forecasting and planning around business growth, capital investments and operational priorities.

Accounting Team Support
Provide higher-level guidance and additional capacity when internal accounting teams are stretched by audits, budgeting, integrations or other complex financial needs.

On-Demand CFO Stewardship
Offer flexible executive-level financial guidance when leadership needs access to CFO expertise without ongoing full-time support.

What They Do

Matthew helps hospitality organizations strengthen the financial foundation behind their operations.

His work can range from providing ongoing fractional CFO support to stepping into an organization that needs a more intensive reset of its financial systems, reporting and decision-making processes.

He works alongside owners, executives, general managers and accounting teams to improve financial visibility and ensure leadership has accurate information when making important decisions.

Depending on the organization’s needs, that may involve cash-flow analysis, financial reporting, budgeting, strategic planning, system improvements or preparation for expansion and capital investments.

The goal is to give leadership a clearer picture of what is happening financially so decisions are based on reliable data rather than assumptions or incomplete information.

Why & When to Engage Them

Consider connecting with Matthew when your organization:

  • Appears profitable on paper but experiences inconsistent or volatile cash flow.
  • Has recently lost a CFO, controller or other key financial leader.
  • Needs CFO-level expertise without hiring a full-time executive.
  • Is preparing for expansion, a new location or a major capital investment.
  • Has an accounting team that is overwhelmed by budgets, audits or system integrations.
  • Has been told that financial reporting or accounting practices need improvement.
  • Needs greater clarity around financial performance and decision-making.
  • Wants to strengthen financial systems before entering the next stage of growth.

Matthew is particularly valuable when an organization already has people handling day-to-day accounting but needs higher-level financial leadership, clearer reporting and stronger strategic guidance.

Is this the right expertise for your challenge?

Connect with HAC to take the next step.

Ready to Put This Expertise to Work?

Let’s Talk About Your Goals

Tell us about the challenges or opportunities facing your organization. HAC will connect you with the right specialists and resources to help move your organization forward.

The Hospitality Advisory Collective is your starting point for trusted, tailored guidance across the hospitality industry.

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